Cosmopolitan in print and online takes on a great role as a fashion product, however it also take on another huge role by including a huge amount of content on lifestyle. As the product is aimed at women, article topics would range from fashion, beauty, body, love and sex, entertainment, work life and so on. This is a perfect print for the modern day women. Even though not solely fashion and beauty, it is definitely one of the most popular products on the market. Again, with celebrity content, Cosmopolitan already reaches out to readers who may be interested in celebrity media. The website in general looks quite simple, but includes numerous interesting articles that women can appreciate and relate to. Like Vogue, the website has a simple white background, which includes various sub images and a few dominant images which determines the importance of the article. By the older looking theme and the chosen content, I would establish that this website reaches out to women from 18 years to 40 years.
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