Tuesday, 29 September 2015

Interview Research Storyboard

I will be taking inspiration from this interview that I have shown in this storyboard. From looking at the storyboard, you can see that it usually contains medium close ups and two shots, which allows us to see the two people within the interview. I will hopefully be taking on these techniques, or techniques that are very similar, within my own interview. I will be creating an interview as a form of audience research, so I can develop my ideas for my magazine and ancillary products. I will be asking a range of questions that revolve around my current ideas for my magazine, and also around what ideas my audience has that I can take on and incorporate in my research and then initially in my final products. Hopefully this task will help me be more organized in the long run, and allow my products to be the best they can be for my chosen theme and my target audience.

Primary Audience and Secondary Audience Profile


In class we all drew an example of our primary and secondary readers, to allow us to get a better idea of who we are selling our products to. I decided that my primary audience ranged from women aged 17 to 25. These consumers are also probably students or mostly in part time work. These people have the time to read a fashion magazine, and also care more about the subject than other ages and genders. These young ages will also be hugely into social media, and be more knowledgable on trends and what is popular in the social circle.
I also wanted to add my secondary audience, as older some may also be interested in trying to be more educated in fashion trends. This audience would be over 25, and have a stable career, and probably children. These consumers have busy lives, however, if they find a minute for themselves, my magazine may be one of the read they would prefer.

Monday, 28 September 2015

Reconstruction 2 - Vogue











































This is my second reconstruction that I have created, and I have based it off the iconic print : Vogue. In the original issue that I have featured on the left, it features model and Actress Cara Delvigne, who is huge in the fashion and modelling industry, this being the reason I kept her image within my own reconstruction. When reconstructing my own design, I wanted to carry on the original cover's house theme, to allow it to look as real and as professional as possible, so that it would almost be duplicate to the primary cover. I have kept all of the fonts and colours alike, to keep the layout mature and similar to Vogues own techniques also. I also chose another strong and bold image to interperate the original, so that it is incredibly eye catching to the consumer. While doing this, I have learned a range of new skills and also a lot more knowledge of what I will have to think about when coming to create my own front cover. For example, I know now that house themes and layouts are incredibly important to think about before going into Photoshop and creating my products. I must plan ahead and think out what I plan to do with all my pages before starting to create my content. Also, by doing this, I have refreshed my memory of the skills and tools that photoshop provides, and therefore I am more prepared with the software for when it comes to producing my real work. 

Tuesday, 22 September 2015

Reconstruction 1 - Prada

Prada+FW+2013+billboard.jpg

This is my reconstruction of one of the particular products that I will be producing. As I have said in earlier tasks, billboards are perfect for quickly and effectively advertising a product, and for this reason, they don't actually contain a lot of information on, just a simple tag line or image is sufficient as long as it catches the eye. With this billboard that i have chosen, I believe that the images in the original are strong and bold, which allows the product to catch the consumer's attention. It also gives a fresh and fashionable look, which was clearly the intention as Prada is a huge fashion brand, that probably strives for this effect in all of its products.

I have tried to incorporate the same idea into my own reconstruction which is shown below the original. I have chosen two images that have a similar visual effect, so that both boards look almost the same. When editing on Photoshop I also made sure that I picked a font that was hugely similar to Prada's own dominant font

Feedback On Magazine Pitch

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In This Emaze I am presenting the comments I got on my pitch and ideas of my regional fashion magazine. Within this I will explain the points I received and what I'm going to do about it.

Thursday, 17 September 2015

Time Management For October

October

1/10/15 (Thursday) - Finish audience survey/ hand out surveys over weekend

6/10/15 (Tuesday) - Create a document explaining survey results
8/10/15 (Thursday) - Start a reader profile

13/10/15 (Tuesday) - Finish Reader profile
15/10/15 (Thursday) - Start Magazine institution 

20/10/15 (Tuesday) - Create flat plans/ Fonts/ Colours/ Images/ Fashion
22/10/15 (Thursday) - Planning models/ photoshoot planning/ Location

Half term -  Get all photo shoot images done!

Time Management For September

September Continued

In this post I am explaining my plans for the month and what I have already achieved, so that I can keep track of my time management, and keep a log of what tasks I still need to create.




Already completed: AS reflection
                                 Regional mood board
                                 Proposal
                                 Fashion mood-board
                                 Fall/Autumn mood-board and inspirations
                                 Inspirational Text Deconstructions - Magazine - Teen Vogue
                                 Inspirational Text Deconstructions - Magazine - Elle
                                 Inspirational Text Deconstructions - Magazine - Glamour
                                 Inspirational Text Deconstructions - Website - Vogue
                                 Inspirational Text Deconstructions - Website - Cosmopolitan
                                 Inspirational Text Deconstructions - Website - Elle
                                 Inspirational Text Deconstructions - Billboard - Calvin Klein
                                 Inspirational Text Deconstructions - Billboard - Apple
                                 Inspirational Text Deconstructions - Billboard - Forever 21
                                 Regional magazine and ancillary task pitch

22/9/15 (Tuesday) - Start Reconstructions
24/9/15 (Thursday) - Finish Reconstructions/ Start audience research

29/9/15 (Tuesday) - Final touches on reconstructions if needed/ Start Audience survey